I know, I know. Last week I said I was going to publish about our Marital Bliss re-release, but… I started writing this for my own edification, and decided to publish it instead. The hordes of you eager for more Marital Bliss content will have to wait a week. Building a Community You don’t have […]
Author: Fink & Fink
Re-Release Part 4: A Redesign?
Monopoly Man Meets Pip-Boy The original design inspiration for Marital Bliss was a mix of the classic monopoly man, and Pip-Boy cartoons from the Fallout game series. We always wanted Martial Bliss to have a tongue-in-cheek, kitschy feel to it. Generally, I think when you hear “relationship game” the knee-jerk reaction is an eye-roll and […]
Re-Release Part 3: Inclusivity
This is Part 3 of our series about updating our game Marital Bliss. You can read the other posts here: Part 1 and Part 2. We’re excited to soon be launching a great new version of Marital Bliss with updates to resolve known issues and to broaden the gameplay experience. A large portion of the […]
Re-Release Part 2: Decisions to be Made
This is Part 2 of our series about updating our game Marital Bliss. You can start at the beginning with Part 1 here or jump forward to Part 3 here. A Problem of Our Own Design Not long after our Kickstarter launched way back in 2013, we got requests to make a same-gender version of […]
Re-Release Part 1: Making Marital Bliss more Blissful
After 10 years, it’s finally happening! In 2023 we’ll be releasing a completely overhauled version of Martial Bliss with some much-needed (and often requested) enhancements. It’s an exciting time because the updates are the perfect combination of personal convictions and business needs. You can read Part 2 and Part 3 of this series here. Personal […]
What to do When Amazon Deactivates Your Seller Account
Selling on Amazon is incredible. For small businesses started by independent and entrepreneurial-minded people, Amazon offers unparalleled opportunities. We get nearly complete control over the messaging, promotions, and advertising of our products, and Amazon handles the shipping and logistics for a nominal fee. When it works, it’s astounding. The ease at which anyone in the […]
An open letter to the person from Ohio who bought 9 copies of Marital Bliss on Amazon last week.
Dude, you just bought nine(!) copies of Marital Bliss. That’s insane. You are now the official current record-holder for most copies of Marital Bliss sold to one person on Amazon. All I know is your first name and the city where the games were shipped. It’s probably for the best that Amazon obfuscates your contact […]
Amazon A/B Testing Quantified How Much I Suck at Improving Conversions (A Case Study).
These days, the majority of our Marital Bliss sales come through Amazon, so I spend a fair bit of time tweaking the landing page and praying to Jeff Bezos to maximize our conversions. (I know, I know, Andy Jassy is the CEO of Amazon now, but what am I supposed to do with my basement […]
4 Tips to Posting on Reddit
This summer I’ve been working on redesign ideas for the next print run of Marital Bliss, and I have been using Reddit to crowdsource some feedback. Reddit can be a great way to gather market insights without breaking the bank. There are so many communities to leverage and great people you can reach. However, there’s […]
The Origin of Type A Personalities
The other day I came across some interesting information about a personality type I’d heard about, but never knew where it originated. You don’t have to work in a corporate environment for very long before you hear a humble-brag that usually starts something like this: “I’m such a Type A, that’s why I… (insert self-promotion […]